What Is Microsoft Power BI?

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You’ve heard the old saying, “Knowledge is power.” In today’s world, data is power. And there’s no shortage of data, from every conceivable source – social media, mobile devices, other networked devices… The question becomes, how do you turn data into actionable insight?

Enter Microsoft Power BI. Power BI is a suite of analytics tools that deliver insights throughout your organization. Read on to learn how it works and what benefits it can bring your company.

How Does Power BI Work?

In order to understand how you can benefit from Power BI, it’s important to understand what Power BI and how it works.

Power BI works by connecting to hundreds of different data sources (including Google Analytics, web sites, MySQL, Oracle, Salesforce, and MailChimp). It simplifies data preparation to ensure that your information is in the right format. Then, it enables ad hoc analysis by allowing you to produce reports, and publish them throughout the firm.

Microsoft’s BI solution is an excellent fit for a variety of industries, with use cases for retail, insurance, airlines, manufacturing, professional services, telecommunications, energy, capital markets, and the public sector.

What Are the Advantages of Power BI?

What makes Power BI such a great solution for businesses?

For a start, it’s a Microsoft solution. Your team is most likely familiar with other Microsoft solutions, so the learning curve is low. In addition, Power BI integrates with other solutions in Microsoft’s lineup, meaning that you don’t have to invest in additional products.

Power BI is also quite fast to deploy. This leads to quicker time to value, because you can start reaping the benefits of Power BI faster.

Not only does Power BI have a fast deployment time, it also creates dashboards and visualizations in minutes. Think about how long it can take to run reports now – does it take more than hours? Do you wait days for reports? That’s a thing of the past with Power BI.

Another benefit of Power BI is that you have peace of mind that your information is secure. You can control how the data is accessed and used, including on mobile devices. Power BI allows you to set policies, detect anomalies, and take action to correct problems.

Developers will love that you can embed analytics into apps. With this functionality, customers can access the information they need to make better business decisions. Even if you’ve already built the app, you can still embed analytics with Power BI.

Your organization has access to more information than ever before. That information (about your customers, operations, partners, market conditions, etc.), is valuable… if you know how to derive insights from it. That’s where Power BI comes in. It helps you make sense of your data quickly and easily. Because it’s so fast to create dashboards and visualizations from all of your data, you save time and money. Banish doubt about your decisions – with access to information in one place, you know you’re making the right choices.

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