Distance runners know that the first objective of a race is to complete it, and the second is to respect the integrity of the course. Then they work backward from those two objectives to prepare for pace, considering variables such as weather, managing for resiliency in training and the race, and heeding other factors. If you think about an incident that you must manage in a life science company the same way, you’ll have a nice model for success with two exceptions. One, unlike the specific starting line for a race, the incident can start from a myriad of places inside or outside of your life science company. Two, the length of the race may be different depending on the nature and severity of the incident. The Unpredictable Incident Starting Line A patient may have a reaction to your...